Client:

Tami Stronach Dance

Need:

Redesign of old site and develop a web presence consistent with a New York based contemporary dance company. Additionally site needed to go live in 12 days for European press coverage.

Solution:

With no time for new content development, an initial review of the clients PR assets revealed a series of excellent photographs that were unused on the current site.  These images became the basis for a design strategy. Utilizing a sympathetic color pallet and lean structural layout the photo backgrounds are allowed to drive the energy of the site and kept the viewer linked to the expressiveness of the work.  ‘Shadow headers’ were created to match the photography and provide a consistent look with fast loads. This XHTML site is designed from the CSS, allowing future changes without another complete overhaul. This site was delivered on time and on budget through solid communication and effective design strategy.

Go to the live site:tamistronach.com

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